About me

An highly experienced creative and thinker, a perfectionist problem-solver, a fanatic for simple and beautiful functionality.

My name is Alessandra Beluffi and I am a talented graphics designer based in London, able to deal with client’s needs and tight deadlines. As a freelancer I've worked alone, in a team or as head of teams, managing the whole project, from conception to final print, or being just part of it.

I am a creative with 10+ years professional experience as a Graphic Designer, Creative Artworker and Managing Art Director. I have solid experience with Adobe InDesign, Illustrator, Photoshop and QuarkXPress. I'm a skilled editor in Macromedia FreeHand, able to tell any story in two-dimensional vector graphics. I have excellent technical artworking abilities through to final print, thorough knowledge of typesetting and huge experience in books and magazine designing.

But more and more, every day I work with type design: my brain never stops, everyday I learn new things and new skills. The main skill I bring to the table is the ability to listen to client’s needs, be creative and act rationally to achieve the best results.

This can be possible only having in mind the technical possibilities of software, materials and print what it takes to complete a job and its costs. I’m strongly prepared to criticism and I want to grow everyday.